On a crisp afternoon in Basel, Switzerland, I sat down with Pascal Zhang-Isenegger, the passionate founder of Wicked Watch Co. We met at a cozy little café, where the scent of freshly brewed coffee filled the air. It felt like the perfect setting to talk watches—timeless, creative, and full of character. As Pascal shared his journey, it became clear that Wicked Watch Co. isn’t just about crafting watches; it’s about blending storytelling, heritage, and passion into each piece. Here’s how it all began.
Crafting Time: A Conversation with Pascal Zhang-Isenegger of Wicked Watch Co.
Updated: Oct 27
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