President Trump just announced a 100% tariff on China effective Nov 1, 2025—an immediate, seismic blow to microbrand watchmakers using Chinese supply: costs double, margins vanish; triage cash, lock suppliers, diversify now.

There’s a perfect storm right now: collectors are more open to small brands, the retail landscape is more accessible, and the global supply chain shake-up has leveled the field in ways we didn’t expect.

Trump’s administration has imposed a 39% tariff on imports from Switzerland, sending shockwaves through one of the country’s most iconic industries: watchmaking.

With microbrands leading the charge and Chinese movement makers enabling the affordability, more collectors than ever before can now experience the magic of a tourbillon on their wrist.