Trump’s Tariff Crushes Swiss Timepieces
- Chief Editor
- Aug 2
- 3 min read
In a stunning escalation of global trade tensions, President Donald Trump’s administration has imposed a 39% tariff on imports from Switzerland, sending shockwaves through one of the country’s most iconic industries: watchmaking. While Swiss pharmaceuticals were temporarily spared, the Swiss watch industry, long a symbol of precision, heritage, and luxury, is now squarely in the crosshairs of America’s protectionist push. For both heritage brands and the global microbrand watch community that relies heavily on Swiss movements, the implications are profound and potentially devastating.
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