top of page
Search


India's Thriving Watch Industry: Manufacturing Giants, Microbrands, and Emerging Trends
India's watch industry thrives with giants like Titan and emerging microbrands, offering luxury, smartwatches, and personalized designs.


The Global Watch Industry: Comparing Swiss, Japanese, and Chinese-Made Watches
Explore the differences between watches made in Switzerland, Japan, and China, the role that Chinese parts play in Swiss watch industry.


Top Watchmaking Schools in the U.S.: Your Path to Becoming a Skilled Watchmaker
This article highlights the top U.S. watchmaking schools, providing details on their programs and how to pursue a career in horology.


The Heart of Watchmaking: An Inside Look at OEM/ODM with Rax Yan
Insightful interview with Rax Yan from Shenzhen Desheng Watch OEM/ODM on building microbrand watches, quality control, and design support.


From Niche to Mainstream: The Rise of Microbrand Watches in 2025
As we approach 2025, microbrand watches are reshaping the luxury watch market with a focus on personalization and artisanal quality.


Cracking the Code: Made in USA vs. Assembled vs. Built in USA for Watches
Confused by watch origin labels like "Made in USA" and "Assembled in USA"? This blog post breaks down the definitions.


Swiss Watch Exports Reach 26.7 Billion Swiss Francs in 2023, Up by 7.6% Year-on-Year
According to data by the Federation of the Swiss Watch Industry, watch exports in 2023 grew by 7.6% to 26.7 billion Swiss Francs.


Unveiling Hidden Treasures: Sourcing High-Tech Watch Repair and Testing Equipment in China
Discover China's Watch Equipment Bargains! Unprecedented deals on high-tech tools for watchmakers, shipping tips included.


Navigating the Watch Business, Sales, and Consumer Spending
Explore the watch industry's dynamics, sales strategies, and consumer trends in our latest blog. Stay ahead in the timeless trade of timekee


Microbrand Watches 2024: Trends, AI Marketing, and Consumer Shifts
2024's microbrand watches: emerging trends, AI-driven marketing, shifting consumer preferences towards affordability and unique designs.


Our Insights from Attending the 2023 Hong Kong Watch and Clock Fair
Exploring trends at 2023 Hong Kong Watch and Clock Fair: scaled-down yet dynamic, foreign buyers scarce, shifting dynamics.


The Microbrand Watch Revolution: Exploring a Niche Industry Redefining Timekeeping
The rise of microbrand watches has revolutionized the timekeeping landscape, offering a refreshing alternative to traditional watchmaking.


Sourcing Asian Watch OEM Companies for Microbrands Assembly: Saving Money and Maintain Quality
Microbrand watch companies often face the challenge of finding high-quality yet affordable manufacturers to assemble their watches. One solu


5 Reasons Why People Buy Microbrand Watches
The rise of microbrand watches has grown significantly in the last five years thanks to the popularity of e-commerce.


The 21st Century Comeback of American Watch Brands
America was once one a leader in watchmaking technology and home to some of the most famous watch companies in the world such as Ball, Wal
bottom of page

